Accompanying companies on their journey to achieve net zero greenhouse gas emissions
industry
Climate-Tech
duration
Dec 2021 - April 2022
stage
Ideation
services
Basic Product Research User Interface Design Product Management
about
A Tool for Businesses to Achieve Decarbonization
Coratom offers businesses and governmental entities a SaaS platform to manage CO2 emissions. The tool aids clients in matching the goods and services they provide along each value chain with their net zero aims. Their clean-technology specialists created a automated framework so that clients can choose and use the appropriate low CO2 site-specific solutions based on their situation to achieve net zero.
about
A Tool for Businesses to Achieve Decarbonization
Coratom offers businesses and governmental entities a SaaS platform to manage CO2 emissions. The tool aids clients in matching the goods and services they provide along each value chain with their net zero aims. Their clean-technology specialists created a automated framework so that clients can choose and use the appropriate low CO2 site-specific solutions based on their situation to achieve net zero.
Coratom Dashboard
A Tool for Businesses to Achieve Decarbonization
challenge
How to Make Decarbonization Trackable and Manageable?
How can we make this abstract and big goal of decarbonization of a business manageable? By breaking them down into smaller pieces and guiding the users every step of the way. We need to achieve that by providing transparent and easy-to-understand stages of decarbonization. Thirty3’s client had an idea of what Coratom should look and feel like. Thus they asked thirty3 to create a interactive prototype for potential investors of Coratom to try it out. The goal was not to create a fully functional MVP, but to generate a design to validate the idea.
challenge
A Tool for Businesses to Achieve Decarbonization
How can we make this abstract and big goal of decarbonization of a business manageable? By breaking them down into smaller pieces and guiding the users every step of the way. We need to achieve that by providing transparent and easy-to-understand stages of decarbonization. Thirty3’s client had an idea of what Coratom should look and feel like. Thus they asked thirty3 to create a interactive prototype for potential investors of Coratom to try it out. The goal was not to create a fully functional MVP, but to generate a design to validate the idea.
Design Sprint
A Tool for Businesses to Achieve Decarbonization
A sneak-peak behind the scenes of the workshop with the client.
our approach
Workshops and Wireframes
thirty3’s researcher conducted a product discovery workshop with the client to define and refine the client needs. Thus we were able to generate proto-personas together. Next we did a design sprint with the client to produce some initial sketches. Due to the high work domain complexity of decarbonization, the client’s input was crucial at this stage. We went through how-might-we scenarios and generated affinity diagram of activity notes. Based on these sketches thirty3’s designer generated lo-fi wireframes, which were iterated upon several times before we moved on to hi-fi mockups. To save time and avoid unnecessary effort on that stage we used an existing white label design system to build the entire user interface of the Coratom product. We styled the components along the brand guidelines and created a two main user flows from sign up, through onboarding, having the user plan out their decarbonization plan and how to execute and track it.
our approach
A Tool for Businesses to Achieve Decarbonization
thirty3’s researcher conducted a product discovery workshop with the client to define and refine the client needs. Thus we were able to generate proto-personas together. Next we did a design sprint with the client to produce some initial sketches. Due to the high work domain complexity of decarbonization, the client’s input was crucial at this stage. We went through how-might-we scenarios and generated affinity diagram of activity notes. Based on these sketches thirty3’s designer generated lo-fi wireframes, which were iterated upon several times before we moved on to hi-fi mockups. To save time and avoid unnecessary effort on that stage we used an existing white label design system to build the entire user interface of the Coratom product. We styled the components along the brand guidelines and created a two main user flows from sign up, through onboarding, having the user plan out their decarbonization plan and how to execute and track it.
Coratom Onboarding
A Tool for Businesses to Achieve Decarbonization
our solution
A Prototype to Convince Investors
The engaging imitation of potential Coratom experience. It helped to share the complex idea of the product with investors. Thanks to that the client could potentially get a fundraising and built the fully functioning MVP.
our solution
A Prototype to Convince Investors
The engaging imitation of potential Coratom experience. It helped to share the complex idea of the product with investors. Thanks to that the client could potentially get a fundraising and built the fully functioning MVP.
our solution
A Tool for Businesses to Achieve Decarbonization
The engaging imitation of potential Coratom experience. It helped to share the complex idea of the product with investors. Thanks to that the client could potentially get a fundraising and built the fully functioning MVP.
