Air up is a successful German start up, founded in 2019, which developed a proprietary drinking technology that flavours pure water just by scent. It revolutionise the beverage market in a healthy, sustainable and affordable way.
From a successful product to a world-changing brand.
After a rocket launch and enormous growth, Air up faced their next phase: Turning early successes into a viable and internationally scalable company and transform short-term interest for their idea into strong identification with their vision and products: The goal? Simply change the way people drink for ever.
Collaborative. Iterative. Focused.
From the very beginning, we were aware of the tight deadlines, so we kept following principles to work as efficiently as possible:
air up live!
We delivered full end to end, mobile first design of the e-commerce website covering all flows and specs, which could be seamlessly translated into the final product.